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Job Details

Location
Hong Kong
Salary
Competitive Salary
Job Type
Permanent
Ref
BH-18663
Contact
Maggie Leung
Contact email
Email Maggie
Posted
over 1 year ago
  • A leading international insurance company
  • Digital Partnership and channel management
  • Excellent team culture

 
The Company:

Our client, a fast-growing global insurance firm is seeking a skilled Manager level candidate with experience in Digital Partnership and acquisition. This role will be based in Hong Kong.  


Responsibilities:

Digital Partnership & Acquisition

  • Develop, drive and realize pipeline of e-Commerce opportunities through new partner conversion and cultivate alternate distribution channel
  • Management of existing business partnerships for growth and to increase product density
  • Timely execution of planned business initiatives to meet financial KPIs
  • Ensure regular work communications internally and externally

Digital Channel Development

  • Full Ownership and project management of insurance online platform to drive sales and ensure a positive customer experience via product design & pricing, promotion campaign, visual messaging, ease of use, etc
  • Define business requirements and functional specifications for insurance online platform. Prepare the relevant requirements documentation for submission to the development team
  • Lead user acceptance testing prior to application rollout, including coordination with all key internal and external stakeholders

Digital Marketing Campaigns

  • Plan and execute online digital marketing strategy (including SEM, SEO, social media and loyalty program) for customer direct websites/ mobile site
  • Coordinate with vendor/external agency and collaborate with internal departments to ensure all aspects of the e -Commerce projects are successfully implemented per requirements

 
Requirements:

  • At least 3-5 years of experience and track record in driving sales whilst delivering customer conversion and acquisition cost optimisation
  • Possess strong interpersonal skills to communicate at all levels both internally and externally
  • Knowledge of analytics tool e.g. Google Analytics will be an added advantage.
  • Project management skills



BeathChapman Pte Ltd