An exciting opportunity has arisen for a commercially driven Senior Manager / Manager / Assistant Manager, HORECA Sales to join a globally recognised premium consumer brand.
Reporting to the Country Manager, you will be responsible for driving sales performance, developing channel strategies, and strengthening customer partnerships across the HORECA channel. This role offers the opportunity to influence commercial growth, lead strategic initiatives, and work with an iconic portfolio of premium brands.
The appointment level will be determined based on the successful candidate's experience, commercial capabilities, and leadership background.
Requirements
- Degree in Business, Marketing, Hospitality, or a related discipline.
- Approximately 5–10+ years of commercial sales, key account management, or channel management experience within FMCG, premium consumer goods, wine & spirits, hospitality, or luxury industries.
- Candidates with demonstrated leadership experience managing teams, distributors, or key commercial accounts may be considered for Manager or Senior Manager level.
- Strong understanding of the Singapore HORECA landscape and customer dynamics.
- Commercially astute with experience in business planning, forecasting, and sales performance management.
- Excellent negotiation, relationship management, and stakeholder engagement skills.
- Strong analytical skills with the ability to translate market insights into business opportunities.
- Proficiency in Microsoft Office applications; knowledge of CRM platforms or Power BI is advantageous.
JC
Reg. No. R23116145
BeathChapman Pte Ltd
Licence no. 16S8112





