Consumer, Lifestyle & FMCG
EBC’s Consumer, Lifestyle & FMCG practice partners with organisations across Asia to build commercial, brand, and growth leadership that thrives in an increasingly complex and competitive consumer landscape.
Spanning FMCG, lifestyle, retail, luxury, consumer electronics, and omnichannel businesses, we support clients in securing sales and marketing leaders who can navigate shifting consumer behaviour, digital acceleration, and margin pressures, while delivering sustainable growth and market relevance.
Industry Sectors
FMCG & Branded Consumer Goods
Consumer Health, Wellness & Nutrition
Retail, E-Commerce & Omnichannel Platforms
Food, Beverage & Hospitality Concepts
Beauty, Personal Care & Prestige
Lifestyle, Leisure & Experience Brands
Travel, Hospitality & Integrated Resorts
Consumer Technology & Smart Devices
Specialisations
Commercial & Revenue Leadership
Brand, Growth & Integrated Marketing
Digital, E-Commerce & Omnichannel Acceleration
Consumer & Commercial Intelligence
Retail, Experiential & Go-To-Market Excellence
General Management & P&L Leadership
Specialisation
- Sales, Trade & Category Management
- Brand, Marketing & Communications
- E-Commerce & Digital Marketing
- Market Insights & Analytics
- Retail Operations & Merchandising
- Business & General Management
Industry
- FMCG (Fast-Moving Consumer Goods)
- Consumer Healthcare
- Retail & E-Commerce
- Food & Beverage
- Beauty & Personal Care
- Lifestyle & Leisure
- Travel & Hospitality
- Consumer Electronics
Meet the Team
Meet the consultants behind our Consumer Goods, Sales & Marketing practice — specialists who understand the pace, innovation, and creativity that drive consumer success.





