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Location
Tokyo
Salary
¥10000000 - ¥16000000 per annum
Job Type
Permanent
Ref
BH-171919-1
Contact
Yasuko Ono
Contact email
Email Yasuko
Contact phone
+ 81-80-6202-6042
Posted
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  • JAPAN Digital Marketing Manager


As the Digital Marketing and Operations senior advisor you will be responsible for digital marketing for field and partner marketing,  Japanese website and marketing transcreation.
This position is instrumental in driving growth across iPaaS, integration, data catalog & management and workflow solutions.
The digital marketing and operations senior advisor will work closely with the Japan field Marketing to design, build and execute programs specifically for customer and partner marketing as well as program management of digital marketing initiatives in Japan. 
The role requires strong communication and project management skills, in addition to fluent English to communicate with the rest of the APJ marketing team. 

 
Responsibilities:
  • Develop Japan digital marketing strategies and roll out Japanese campaigns search and engagement/advertising campaigns. Act as the key relationship owner with our Media agency. Enable and provides insight to field marketing on content syndication and digital demand generation.
  • Work in collaboration with the Global Demand Generation and APJ Digital marketing teams for the execution of global and regional campaigns.
  • Support Japan partner and field marketing activities with building and executing digital demand generation and acquisition for online and in-person events.
  • Liaising with vendors and stakeholders to build and design of digital banners, audio visual material, social media content, graphics, videos, customer video case studies, and microsite copy of Japanese material.
  • Collaborate with Global brand, website and translation agency on the localization of the website, marketing assets and other marketing collaterals in Japan. Maintaining Japanese website.
  • Assisting in procurement and onboarding of local media vendors if required
Experience:
  • 7+ years’ experience in marketing with 5 years of digital role
  • Porficiency in Japanese media and digital landscape
  • Experience in managing website and marketing collateral translation
  • B2B marketing experience, ideally for SaaS or PaaS vendor
  • Comfortable with sales and marketing applications such as Marketo, Salesforce, Ariba.
  • Strong communication skills both verbal and written